The crucial role that quality website design plays in the online success of your business is undeniable. But how can you tell if you have a good web design? Here are the top three elements of a website that is well-designed.
Simple and Easy to Use Navigation
If you want your visitors to stay on your page and continue reading through your site, what you need is a navigation that is easy to use and self-explanatory. Keep in mind that online visitors prefer sites where they can access information quickly. They don’t want to spend more time finding the information they need to know about your product or service. If they do, they will be discouraged to remain on your site. This is why a good website design that includes a simple and easy to use navigation is very crucial to help your potential clients find information fast.
A Design That’s Accessible Through Different Devices
Another element of good website design is a responsive design that allows your audience to access your site or page through different types of devices. You perhaps know that most people prefer to use mobile devices than sit on their desktop computers. So, whether it is a smartphone, a tablet, or a laptop, your website must be accessible and promote good experience on your site. This is very important in engaging potential leads and persuading them to buy your product or service.
Allow Use of Visuals Purposefully
In case you don’t know it yet, your online audience is 10 times more likely to interact with a video than text. It means visuals, including images and videos, are more effective in engaging your potential customers. However, you have to know that good website design does not have to be overcrowded with visuals so that it won’t look cluttered. Striking the right balance between texts and videos is the key to using visual elements purposefully.