Is the static website design good enough for you?
Static web pages are built like a brochure with images and text that do not change. Static website design is significantly more cost effective that is why you will often see small websites using this technology. Hyperlinks are the life blood of static websites and you can find blue underlined hypertext that is clicked on to navigate the site. Static website design is not suggested for businesses that require optimization and constant updating to be search engine friendly.
Why flash website may not be the best option for your business
After many businesses realized that static websites were not good enough, many begun asking for flash websites. Flash website design is characterized by animations that is easy to create and easy to view. Flash is independent of browsers and operating systems and can be viewed through computers that have the Flash plugin. Banner advertisements using Flash have more click-through rates because they tend to look more attractive. However, it is difficult to rank high in search engines if Flash is used in website design because search engine bots have difficulty indexing images including text that are rendered as images. Flash does not actually provide a benefit to websites because visitors access a site because of information and not animation. Flash also increases the size of the homepage and impact on loading time. This can be a real turn-off for people who are in hurry to checkout content. If flash is used in website design, the best option is to use it only a smaller area so that downloading will be faster. On the other hand, Flash can also be effective for gaming sites and photography sites.
Will CMS work for your business site?
CMS is a great tool for businesses because it allows them to manage the content of their website. For example, a user who has been given access can edit or modify content without changing the design of the website. No specific skills are required with CMS to ensure that the web pages are updated. New features can easily be featured like forums which allow customers to comment and present their opinions regarding the product. For some businesses, content is very important and CMS allows content to be deleted when it is outdated to be replaced with something new and fresh for Black Friday sale or the holiday season. All menus and links will update automatically and customers can continue on having a good experience. CMS also includes SEO which is one worry less of your mind.