Have you ever wondered why your website is nowhere to be found online? It could be that Google penalized your website. Google seriously penalizes some SEO issues that would affect your website’s online visibility. And you don't want this to happen. For this reason, you need the help of Toronto web development to address any SEO issues before your website is hit with an algorithmic penalty.
Toronto web development will identify the following SEO issues of your website:
Duplicate Content
Google hates plagiarised content and so any duplicate content would be penalized. To make sure you have original content, have it checked by a reliable plagiarism checker for any possible similarity.
Keyword Stuffing
While Google depends on keywords, it penalizes any written content with a very high keyword density. That's why SEO specialists limit the use of similar keywords in a website’s content.
A Handful of Outbound Links
Internet works by sharing information around the globe. That’s just how the internet should work. So, Google won't be happy if you do not link your content to another website with the same quality.
Links to Questionable Sites
Stay away from websites that are suspicious such as porn and hacking sites. If Google detects you have an association in any of these illegal websites, you’ll certainly get penalized.
Use of Blog Networks
Blog networks are used as the go-to link building strategy that Google hates. It makes Google think your website is manipulating the search engine results. So, it’s not a good practice.
Website Downtime
Google doesn't want to send website visitors to non-existing websites. If for any reason your website experience downtime, Google will not index your website anymore.
So, if you notice that your website is not ranking for your brand name, seek help from the SEO experts of Vestra Inet- a Toronto Web development company. Your website might be penalized and you should do something about it. To know how we can help with your SEO issues, call us at 905.761.8078. Our SEO specialists are ready to help you.